Bill Romanelli, Senior Vice President – Public Affairs

Bill has nearly 25 years’ experience representing companies, trade associations, industry coalitions and nonprofits seeking to tell their side of the story on a variety of local, state and federal issues. He specializes in helping clients develop the right messages and strategies to identify and recruit allies, speak credibly and persuasively to a variety of stakeholder audiences and work productively with the media. His expertise in strategic communications, issues management, digital advocacy, stakeholder engagement and advocacy, community outreach and media relations makes him a valuable addition to the FSB Core Strategies team.

 

Experience:

  • 25 years’ experience in public affairs, communications and marketing, including 21+ years with a major, international public affairs firm operating in Sacramento and northern California.
  • Multiple communication and outreach campaigns to educate and influence decision makers, reporters and local communities on issues such as environmental regulations and investigations, toxic contamination and cleanup, permitting, and litigation.
  • Experienced in energy and natural resources, conservation, environmental contamination, flood control, civil justice reform, health care, land use, and public safety.
  • Expertise in advising and training executives, CEOs and company spokespeople on how to work with the media on controversial issues, and frequent on-the-record media spokesperson on behalf of clients.
  • Direct experience in numerous campaigns to build, organize, and mobilize coalitions for and against proposed legislation, regulations and ballot issues.
  • Multiple communication and outreach strategies to educate and influence decision makers, reporters and local communities on issues such as environmental regulations and investigations, toxic contamination and cleanup, permitting, and litigation.

Community Involvement:

  • Volunteer Educator, Break Free
  • Board Members and graduate of Leadership Sacramento, Sacramento Metropolitan Chamber of Commerce
  • Board member and president, Sacramento Public Relations Association
  • Commanding Officer, The West Coast Avengers
  • Volunteer – Communications, California Game Wardens Foundation

Education:

  • Bachelor of Arts, Communications Studies with an emphasis in Public Relations, California State University, Sacramento