kristy

 

Kristy Babb, Principal | Executive Vice President | Chief Administrative Officer

Kristy is Executive Vice President of FSB Core Strategies. She oversees all aspects of the firm’s business operations and leads a number of FSB’s client teams. For nearly two decades she has excelled at developing integrated communication campaigns for corporate, government and nonprofit clients including Ford Motor Company, Western Carwash Association, Sacramento Metro Chamber of Commerce, California Travel Association, Dairy Council of California and Placer County Transportation Planning Agency.

 

Experience:

  • 13 years with FSB (including predecessors)
  • 17 years public relations/public affairs, political campaign management, and association management experience
  • A leader in strategic design, branding, message development and community-based outreach
  • Former Director of Communications, Dairy Council of California
  • Former Project Manager, The Hoyt Company

Community Involvement:

  • Director of the Board, Folsom Chamber of Commerce
  • Honorary Board Member, Raley’s Food for Families
  • Volunteer, Friends of the NICU
  • Wife and mom to two awesome boys

Education:

  • Bachelor of Science, Political Science, University California Davis, 2000
  • Minor, Communications