William Hixson, Association Operations Manager


Will serves as the Association Operations Manager for FSB Core Strategies. He is responsible for the day-to-day operation of FSB’s association management clients. Will is involved in all aspects of FSB’s association practice including membership development and outreach, marketing and communications, and event coordination.



  • Four years with FSB
  • Five years of experience with professional associations/non-profits
  • Formerly a media relations specialist for a small business advocacy group


Community Involvement:

  • Professional Development Committee Member, Metro EDGE
  • Communications Committee Member, California Society of Association Executives
  • Roseville 2017 Planning Committee Member, Roseville Chamber of Commerce
  • Former secretary and treasurer, Sacramento Public Relations Association



  • Bachelor of Arts in Communication Studies, Sonoma State University